Skip to content Skip to footer

Running on Greed

When Donald Trump boasts about his fortune, he drives up his popularity.

Donald Trump alienated millions of voters with his ugly attacks on Mexican immigrants and John McCain’s war record. But he rocketed to the top of GOP presidential polls anyway.

Is Trump’s racism driving this surge? Maybe. But I’d argue it’s something else: his relentless, self-aggrandizing celebration of his own wealth.

Recently, Trump estimated his net worth at over $10 billion. The Bloomberg Billionaires Index pegs this fortune way lower, at $2.9 billion, while other estimates clock in at only $1.5 billion. In any case, Trump is “really rich” – as he bragged when he launched his presidential bid.

I’d put Trump’s obsession with money at the root of all the ugly traits he personifies. His base desire to accumulate – and to publicly display – obscene wealth divides his world into what he sees as worthy winners and unworthy losers.

According to Trump’s guiding philosophy, winners like him deserve everything they have. Only losers, as he sees John McCain, get captured. Americans are winners. Mexicans and Chinese are losers – who, Trump says, must be kept away with border walls and stiff tariffs to make them “behave.”

When Forbes first published its list of the 400 wealthiest Americans in 1982, many of the rich people who made the list were embarrassed at having their extreme wealth exposed. Heirs to the Dow Jones publishing empire reportedly hung up on the Forbesreporter who called them. Ken Davis, heir to a Texas oil fortune, actually sued – albeit unsuccessfully – alleging an invasion of privacy.Trump’s over-the-top boasting reflects a long-trending change in how those at the very top see their own wealth. It also echoes an evolution in how the rest of us view people whose fortunes, as the playwright Edward Moore put it, run “beyond the dreams of avarice.”

Attitudes have changed. While many super-wealthy Americans still suppress the urge to flaunt their wealth, very few of them feel the need to keep it a secret. Many take great pride in their immense fortunes.

And many of us admire them for it.

I’ve seen this change firsthand. In innumerable conversations, my friends and acquaintances who mix with the very wealthy have approvingly relayed stories of huge parties, yachts, private jets, car collections, and glittering mansions. The tone, typically, is one of respect and admiration.

The transformation doesn’t end with the mega-rich. With displays of extreme wealth all around them, those with more modest wealth – even some in the top 1 percent – now consider themselves middle-class.

It’s a matter of perception. In the 1970s, when the ultra-wealthy concealed their wealth and lived more modestly, a person who drove a BMW, dined out often, and took European vacations could consider himself rich.

No longer. With the wealth of the Forbes 400 tracked daily online and countless stories about Donald Trump and other wealth-flaunting celebs in the news, even a physician who takes home $500,000 a year might not feel rich.

The more the modestly rich see themselves as simply middle-class, the more they succumb to their base instinct to chase wealth far beyond their rational needs. That breeds resentment at paying taxes to fund programs for the less fortunate.

And those anti-immigrant remarks? Yes, they appeal to a dark strain of nativism. But doesn’t nativism stem from a base desire not to share with those less fortunate?

Trump may eventually say something so outrageous that he’s forced off the national stage. But unless we as a people re-learn that extreme wealth is better off shared than showed, there will be more Donald Trumps.

Truthout Is Preparing to Meet Trump’s Agenda With Resistance at Every Turn

Dear Truthout Community,

If you feel rage, despondency, confusion and deep fear today, you are not alone. We’re feeling it too. We are heartsick. Facing down Trump’s fascist agenda, we are desperately worried about the most vulnerable people among us, including our loved ones and everyone in the Truthout community, and our minds are racing a million miles a minute to try to map out all that needs to be done.

We must give ourselves space to grieve and feel our fear, feel our rage, and keep in the forefront of our mind the stark truth that millions of real human lives are on the line. And simultaneously, we’ve got to get to work, take stock of our resources, and prepare to throw ourselves full force into the movement.

Journalism is a linchpin of that movement. Even as we are reeling, we’re summoning up all the energy we can to face down what’s coming, because we know that one of the sharpest weapons against fascism is publishing the truth.

There are many terrifying planks to the Trump agenda, and we plan to devote ourselves to reporting thoroughly on each one and, crucially, covering the movements resisting them. We also recognize that Trump is a dire threat to journalism itself, and that we must take this seriously from the outset.

After the election, the four of us sat down to have some hard but necessary conversations about Truthout under a Trump presidency. How would we defend our publication from an avalanche of far right lawsuits that seek to bankrupt us? How would we keep our reporters safe if they need to cover outbreaks of political violence, or if they are targeted by authorities? How will we urgently produce the practical analysis, tools and movement coverage that you need right now — breaking through our normal routines to meet a terrifying moment in ways that best serve you?

It will be a tough, scary four years to produce social justice-driven journalism. We need to deliver news, strategy, liberatory ideas, tools and movement-sparking solutions with a force that we never have had to before. And at the same time, we desperately need to protect our ability to do so.

We know this is such a painful moment and donations may understandably be the last thing on your mind. But we must ask for your support, which is needed in a new and urgent way.

We promise we will kick into an even higher gear to give you truthful news that cuts against the disinformation and vitriol and hate and violence. We promise to publish analyses that will serve the needs of the movements we all rely on to survive the next four years, and even build for the future. We promise to be responsive, to recognize you as members of our community with a vital stake and voice in this work.

Please dig deep if you can, but a donation of any amount will be a truly meaningful and tangible action in this cataclysmic historical moment. We’re presently working to find 1500 new monthly donors to Truthout before the end of the year.

We’re with you. Let’s do all we can to move forward together.

With love, rage, and solidarity,

Maya, Negin, Saima, and Ziggy