Skip to content Skip to footer

Open Letter to Facebook COO Sheryl Sandberg

We are a community of concerned citizens in British Columbia, including Amanda Todd’s mother. As you may know, Amanda was contacted and blackmailed through Facebook by an adult predator who impersonated local teens to enter her circles of friends. We write imploring you to lead change in the social media industry by correcting the security failures that made such victimization possible. As shocking as Amanda’s story was, there is still much cause for worry. A YouTube channel, The Daily Capper, openly celebrates and promotes the sexual exploitation of many young girls, fueling traffic to a dark web of under-age sex sites. Meanwhile, reports out of Indonesia document that predators use Facebook as a key tool enabling them to abduct under-age girls into human trafficking.

November 14, 2012
Sheryl Sandberg
COO, Facebook, Inc.
Dear Ms. Sandberg,
We are a community of concerned citizens in British Columbia, including Amanda Todd’s mother. As you may know, Amanda was contacted and blackmailed through Facebook by an adult predator who impersonated local teens to enter her circles of friends.
We write imploring you to lead change in the social media industry by correcting the security failures that made such victimization possible.
As shocking as Amanda’s story was, there is still much cause for worry. A YouTube channel, The Daily Capper, openly celebrates and promotes the sexual exploitation of many young girls, fueling traffic to a dark web of under-age sex sites. Meanwhile, reports out of Indonesia document that predators use Facebook as a key tool enabling them to abduct under-age girls into human trafficking.
Instagram, a photo-sharing program owned by Facebook, now features tens of thousands of images of children uploaded by their babysitters, available for viewing by some 8 million daily users. No security prevents the inadvertent publication of profile information such as home addresses and phone numbers, and Instagram has a map function that enables predators to find the location of many photos.
Omegle is a site that invites kids as young as 13 to “Talk to Strangers” via video or text, and integrates directly with Facebook Connect. A simple YouTube search yields online instruction for contacting very young girls, and Omegle itself has a feature through which lurkers can prompt users to inter-act with each other, and to watch them anonymously.
These examples point to serious systemic design defects that place children and teens in harm’s way.
Known security gaps in a proliferating host of mobile applications have converted mainstream social media sites into highly effective devices for predators and abusive bullies. And in what can only be described as the cruelest irony, YouTube now sells advertising on Amanda’s desperate video cry for help, while in a well-documented trend, her Facebook memorial page was desecrated.
Facebook has become a brand feared by parents, when it should be one they can trust.
We appeal to you as COO of Facebook, a mother, a visionary digital media leader, and member of the board of The Walt Disney Company, to lead industry-wide adoption of systemic security to block predators and abusers from accessing kids on major social media platforms, starting with Facebook itself.
This is a consumer protection issue. Facebook has over a billion users around the world, of which an estimated 20%, or 200 million, are aged 17 and under. Those users should be secure from contact with unscrupulous predators and abusers.
We are delighted to hear of your current initiative to reduce bullying and make young Facebook users safer through stronger reporting and educational resources, and we applaud your efforts. Yet while education of parents and kids is laudable, the onus for safety must not rest solely with consumers. Parents are not equipped to navigate complex technology and what their kids (or their kids’ friends) do online is often outside their control.
Indeed, the principles of consumer protection are well established, particularly for products intended for use by children. The burden of ensuring systemic product safety rests with the industry that designs, engineers, markets and distributes it.
Real safety in social media requires systemic change across the industry.
We know that everyone in the legitimate social media industry wants kids to be safe. As a society we have a duty to use all our powers to ensure young people are free from exploitation and abuse.
Over the coming weeks and months our BC community will build a coordinated effort to press for industry reform and consumer protection. As one final note, we implore you to ensure that memorial pages are monitored and abusive posts immediately removed.
We would love to meet with you to discuss how Facebook can lead that change.
For Amanda,
Sandy Garossino, civic advocate, business owner, View from BC panelist, CKNW
Raffi Cavoukian C.M., O.B.C., Centre For Child Honouring
Carol Todd, mother of Amanda Todd
Kim Cunliffe, bereaved mother of teen Darin Cunliffe, whose Facebook memorial was desecrated
Kip Woodward, Chair, Vancouver Coastal Health
Dr. Marlene Moretti, Senior Research Chair, Canadian Institutes of Health Research
Saleema Noon, B.A. M.A., Sexual Health Educator
Out In Schools, Drew Dennis, Executive Director, Ross Johnstone, Director of Education
Maureen Palmer, Director CBC documentary Sext Up Kids
Melissa Carr Vancouver’s “Top Mom Blogger” https://thethirtiesgrind.com/
Bill Good, host, The Bill Good Show, CKNW, Corus Radio Network
Bridgitte Anderson, VP, Corporate & Public Affairs, Edelman Vancouver View from BC panelist CKNW
Alise Mills, Strategic Communications & Media Relations,View from BC panelist, CKNW
Jen Shaeffers, Executive Director, CKNW Orphans Fund
Jessica Gares producer, The Bill Good Show, CKNW
Michael Tippett CEO, Ayoudo, Co-founder, NowPublic
Michelle Rupp, Community-builder and Principal, Lighthouse Leadership
Peter Ladner, Author, columnist, former city councillor
Bif Naked, International Recording Artist, author, advocate
Grimes, Claire Boucher, International Recording Artist
Shane Koyczan Canadian poet, anti-bullying author and advocate
Linda Solomon, CEO, Observer Media Group, Publisher, The Vancouver Observer
Mark Busse, Partner/Managing Director, Industrial Brand, Vancouver organizer; Creative Mornings
Meeru Dhalwala, Partner, Vij’s & Rangoli, author, healthy living advocate
We’re not backing down in the face of Trump’s threats.

As Donald Trump is inaugurated a second time, independent media organizations are faced with urgent mandates: Tell the truth more loudly than ever before. Do that work even as our standard modes of distribution (such as social media platforms) are being manipulated and curtailed by forces of fascist repression and ruthless capitalism. Do that work even as journalism and journalists face targeted attacks, including from the government itself. And do that work in community, never forgetting that we’re not shouting into a faceless void – we’re reaching out to real people amid a life-threatening political climate.

Our task is formidable, and it requires us to ground ourselves in our principles, remind ourselves of our utility, dig in and commit.

As a dizzying number of corporate news organizations – either through need or greed – rush to implement new ways to further monetize their content, and others acquiesce to Trump’s wishes, now is a time for movement media-makers to double down on community-first models.

At Truthout, we are reaffirming our commitments on this front: We won’t run ads or have a paywall because we believe that everyone should have access to information, and that access should exist without barriers and free of distractions from craven corporate interests. We recognize the implications for democracy when information-seekers click a link only to find the article trapped behind a paywall or buried on a page with dozens of invasive ads. The laws of capitalism dictate an unending increase in monetization, and much of the media simply follows those laws. Truthout and many of our peers are dedicating ourselves to following other paths – a commitment which feels vital in a moment when corporations are evermore overtly embedded in government.

Over 80 percent of Truthout‘s funding comes from small individual donations from our community of readers, and the remaining 20 percent comes from a handful of social justice-oriented foundations. Over a third of our total budget is supported by recurring monthly donors, many of whom give because they want to help us keep Truthout barrier-free for everyone.

You can help by giving today. Whether you can make a small monthly donation or a larger gift, Truthout only works with your support.