When we think about ways to pressure corporations to improve their practices, we may think of petitions, street demonstrations, boycotts, or social media campaigns. Yet there’s another way that’s been used effectively for decades.
It involves those who stand to gain from keeping companies healthy over the long term. It’s called shareholder action.
Surprised?
Shareholders, who are part-owners of the companies in which they invest, can use their investor status to pressure companies to be better corporate citizens. You’re a shareholder if you buy stock in a company.
While not usually in the limelight, people who care about the social and environmental impacts of the companies in which they invest have helped improve corporate conduct for decades.
Shareholders pressured companies to stop doing business with the Apartheid regime in South Africa. They’ve gotten many companies to ensure that women and people of color are in present in management and on corporate boards. And they’ve gotten companies to take action on climate change.
Shareholder action consists of several approaches. Investors meet with management, file resolutions that all shareholders get to vote on, and vote in support of resolutions on social, environmental, and sound corporate governance issues.
How do we know that shareholder action is effective?
For one thing, we see companies change practices and adopt new policies. For another, when conservative groups like the Chamber of Commerce and the Business Roundtable oppose corporate responsibility initiatives, you know they’re having impact.
Indeed, corporate lobbyists are now working hard to undercut the shareholder resolution process.
For decades, the Securities and Exchange Commission (SEC) has given concerned investors a process to raise issues that might otherwise go unrecognized or ignored by company leaders. It’s let shareholders request company reports on things like board diversity, labor conditions, human rights, environmental stewardship, and climate impacts.
Last November, corporate lobbyists scored a big win when the SEC gave companies more latitude to disregard shareholder proposals that companies claim are related to “ordinary business,” as opposed to major policy issues. The SEC also said it would give more consideration to disallowing resolutions that pertain to less than 5 percent of a company’s financial value.
Several hundred corporate responsibility resolutions are filed each year at publicly traded companies, most of which get voted on in the spring. The new SEC guidance came just prior to this year’s springtime rush.
A worrisome example of the new trend was a recent resolution filed with the oil and gas company EOG Resources by Trillium Asset Management, on setting a carbon emissions goal. The SEC considered this micromanaging, even though there have been many similar resolutions at other companies.
We’re now seeing companies pushing back against important resolutions by concerned investors — and succeeding. Other goals that might get blocked include addressing discrimination and environmental sustainability.
A growing number of investors want to know about the broad range of corporate impacts their assets support. They also understand that attention to social and environmental issues makes companies competitive in the long run.
No company should refuse to explore investor concerns over such legitimate issues.
It’s not acceptable to limit companies’ concerns to short-term financial profitability. The well-being of people and the planet is a corporate and investor concern and responsibility. Smart shareholders and businesses know that.
The SEC would best serve our economic future by recognizing this as well.
We’re not backing down in the face of Trump’s threats.
As Donald Trump is inaugurated a second time, independent media organizations are faced with urgent mandates: Tell the truth more loudly than ever before. Do that work even as our standard modes of distribution (such as social media platforms) are being manipulated and curtailed by forces of fascist repression and ruthless capitalism. Do that work even as journalism and journalists face targeted attacks, including from the government itself. And do that work in community, never forgetting that we’re not shouting into a faceless void – we’re reaching out to real people amid a life-threatening political climate.
Our task is formidable, and it requires us to ground ourselves in our principles, remind ourselves of our utility, dig in and commit.
As a dizzying number of corporate news organizations – either through need or greed – rush to implement new ways to further monetize their content, and others acquiesce to Trump’s wishes, now is a time for movement media-makers to double down on community-first models.
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